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The Permutive MCP server can power many varied use cases that aid planning, audience building, campaign delivery, insights, reporting, alerting and more. This section gives a curated tour to illustrate some of the possibilities.

Pitching and planning

Answer RFPs rapidly with audiences that accurately meet the brief. Generate materials to help your pitch, and show the evidence for your response.

Planning a custom audience for a campaign brief

Turn a brief into a sized audience, with the evidence for your response.

Building audiences from an RFP

Go straight from an RFP document to a pre-prepared response using a custom agent skill.Uses a skillUploads a file

Delivering campaigns

Optimize campaigns as they are in flight, identifying adjustment and extension opportunities. Generate insightful reports and summaries of campaign performance.

Optimizing a campaign in flight

See which cohorts are driving delivery, and close the gap to the booked reach.

Reporting on a finished campaign

Summarize how a campaign performed, then turn it into a branded slide.Uses a skill
See the Tool Reference for every tool the agent can use.