Apester

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Apester

Apester enables publishers to collect first-party survey data through multiple-choice surveys on their website.

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Overview

• Build cohorts based on survey responses (e.g., demographic segments, purchase intent)
• Track survey question-level responses for advanced segmentation
• Create audiences based on specific answer patterns

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Environment Compatibility

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Prerequisites

• Permutive SDK Deployment: The Permutive JavaScript SDK must be deployed on your website where Apester surveys will run.
• Custom ApesterSurveyResponse Event: Contact your Permutive Customer Success Manager (CSM) to request the setup of the ApesterSurveyResponse custom event on your workspace. This event must be preconfigured before you can use the integration.
• Access to Both Platforms: You need access to both your website codebase (to deploy the JavaScript code) and the Apester platform (to create and manage surveys).
• Developer Resources: You will need developer support to add the integration code to your website.
• Verify with your CSM: Confirm that this collector is part of your Permutive plan.

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Setup

window.addEventListener('message', (event) => {
  if (event && event.data && event.data.type === 'picked_answer') {
    var permutiveEventContent = {};
    [
      'interactionId',
      'interactionIndex',
      'interactionTitle',
      'answerId',
      'answerText',
      'slideId',
      'slideTitle',
      'externalId',
    ].forEach(function(property) {
      if (!event.data.data.hasOwnProperty(property) ||
          !event.data.data[property]) {
        return;
      }
      permutiveEventContent[property] = event.data.data[property] + '';
    });

    window.permutive.track('ApesterSurveyResponse', permutiveEventContent);
  }
});

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Data Types

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Troubleshooting

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Changelog